Top Quality (c. 1950)

ID: 1504 ~ Source: Image courtesy of the Texas Collection, Baylor University
This file appears in: General Tire & Rubber Company

The company capitalized upon community pride in their marketing strategies, enticing Wacoans to buy tires “made in Texas by Texans.” This advertisement ran in the Waco Tribune-Herald on October 8, 1950. It shows the range of tires (tractor, truck, and passenger car) built at the Waco plant).

This file appears in: General Tire & Rubber Company

By Geoff Hunt
General Tire & Rubber Company came to Waco in late 1944, the company’s second plant after its Akron, Ohio, headquarters. The company originally constructed the plant in order to supply equipment for…